剧情介绍
This ironic found-footage collage created from raw footage originally shot for the Közért (“For the Public”) retail chain, a state-run network of shops in Hungary during communism, shows the problems of eating and nutrition in state-run economies, lives and images.
"35 mm reels of socialist food advertisements were put in the soil to rot and decay." P. Lichter "Közért" (translation: "for the public") was a government owned chain of stores in Hungary, during the communist era (1948-1989). The word Közért is still used in the Hungarian language. Our film was made from the 35 mm celluloid raw footage of its advertisement: the film strips were digged in the soil, rotten with food and cut up in pieces.
"35 mm reels of socialist food advertisements were put in the soil to rot and decay." P. Lichter "Közért" (translation: "for the public") was a government owned chain of stores in Hungary, during the communist era (1948-1989). The word Közért is still used in the Hungarian language. Our film was made from the 35 mm celluloid raw footage of its advertisement: the film strips were digged in the soil, rotten with food and cut up in pieces.
